Graphic Designer

Responsibilities:

● Create visually appealing and engaging designs for marketing materials, including brochures, flyers, banners, social media graphics, email newsletters, website graphics, and other promotional materials.

● Develop creative concepts and visuals that effectively communicate marketing messages aligned with brand identity.

● Collaborate with the marketing team to understand project requirements, objectives, and target audience to create designs that meet marketing goals.

● Ensure brand consistency by following brand guidelines and incorporating brand elements into designs.

● Help develop and maintain the company's visual identity, including logos, color schemes, typography, and imagery.

● Create and update brand assets, style guides, and templates to support marketing and communication initiatives.

● Design graphics for digital marketing campaigns, social media platforms, website content, and online advertisements.

● Design print materials, such as brochures, posters, business cards, and event collaterals.

● Prepare print-ready files, ensuring proper color calibration, resolution, and format for professional printing.

● Enhance and retouch images to improve visual appeal and ensure consistency.

● Prepare and direct periodic projects to create company propriety images and visuals instead of using stock images to complement designs.

What you will need:

● 3–5 years of experience as a graphic designer preferably in a marketing or advertising environment.

● Proficiency in graphic design software, such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).

● Solid understanding of design principles, typography, color theory, and composition.

● Knowledge of current design trends, techniques, and best practices.

● Familiarity with print design processes and specifications.

● Ability to work on multiple projects simultaneously and meet deadlines.

● Attention to detail and commitment to delivering high-quality designs